Training programs
Prodeca organises seminars and conferences on markets and on aspects related to internationalisation and local promotion, with a twofold aim: to provide companies with information to improve their decision-making and to create a meeting space and debate for the exchange of business experiences.
Access to the programme of courses and seminars is free of charge and is by prior registration.
Exporting agri-food products to Singapore
This session offers a practical overview of Singapore as a market of opportunity for Catalan agri-food products. It will present the main consumption trends, the targets with the greatest potential and the market access requirements.
COMING SOON
Tastings and uses of Extra Virgin Olive Oil with Protected Designation of Origin (PDO): tradition and creativity in the kitchen
Prodeca is organising the 6th Guided Extra Virgin Olive Oil Tasting as part of World Olive Tree Day, aimed at students at Catalonia's hospitality schools, with culinary uses of EVOO presented by chef Pep Nogué.
PRODECA EXPORT PIME
Prodeca Export Pime is a mentoring, training and advisory programme aimed at Catalan agri-food SMEs that want to start exporting or are at an early stage of internationalisation.
From barcode to QR code
This session looks at how food labelling has evolved, from the traditional barcode to the new digital systems based on QR codes. It will cover the regulatory changes on traceability, nutritional information and consumer transparency.
Analyse international competition with advanced artificial intelligence
In this session you will discover how to apply artificial intelligence to identify and analyse competitors in international markets. You will learn to use advanced benchmarking tools that reveal the pricing strategies, sales channels, positioning and digital presence of companies in your sector.
Discover the full potential of Canva with artificial intelligence
A hands-on course designed to save time and improve the quality of your communication materials. This session will show you how to make the most of Canva's artificial intelligence features to create visual content quickly and professionally.
Exporting agri-food products to India: everything you need to know
In the context of the new trade agreement between the European Union and India, aimed at cutting tariffs and easing market access, this session offers a practical view of the opportunities for Catalan agri-food products.
Risk Management: anticipate and manage the new global risks
A session analysing how to navigate the current international context and anticipate risks that may affect export operations. It will present practical tools and recommendations for strengthening security, planning and the management of complex scenarios in global markets.
Trade fair pitch: how to capture attention and shine in just 90 seconds
In this session you will learn to craft a short, powerful, memorable speech to present your company at Alimentaria 2026. You will discover how to structure an effective pitch, convey your product's strengths and connect quickly with buyers and potential partners.
Optimise your trade fair presence with artificial intelligence: from contact to conversion
This session will help you get the most out of artificial intelligence in preparing for and managing your participation in Alimentaria 2026. You will discover how these tools can optimise the segmentation of business contacts, personalise sales messages and identify priority opportunities.