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Conference dedicated to SMEs, micro SMEs and small manufacturers to promote their commercial strategy. During the session we will review all the key processes to obtain commercial success: product conceptualization, brand positioning, sales network, marketing, communication, etc. 

In this session we will see what we have to take into account when opening a food e-commerce, focusing on practical and operational aspects such as logistics, product distribution, pricing policy, how it is managed, etc. 

The European Union opens a new stage in commercial relations with the United Kingdom. On this day we will explain everything you need to know to start or continue exporting to the British market, minimizing the impact of Brexit.

Commemorating World Olive Day, last December 27 Prodeca organized the first virtual Guided Tasting of Extra Virgin Olive Oil with the collaboration of the five Catalan Protected Designations of Origin. 

Last December 11, the new brand was presented to strengthen the positioning of Catalan agri-food productions and gastronomy and provide them with communicative homogeneity both inside the country and abroad.

Gastroteca.cat launches a renewed brand image and a platform that optimizes its content with the aim of positioning itself as the great showcase for local Catalan products and those who produce, sell and cook them. 

This Christmas, Prodeca has launched a double campaign to promote the consumption of local foods through the Gastroteca and Benvinguts a Pagès: #CuidemLaNostraTaula and #AlimentsQueSónCultura.

Prodeca has organized the first Online B2B Focus On Korea & Taiwan, two key markets for the Catalan agri-food sector. A dozen Catalan food and beverage companies have partnered with Korean and Taiwanese importers.

The Diputació de Barcelona and Prodeca/DARP have signed an agreement for the promotion of the Earth Products Network and the local agri-food sector through the development, management and dissemination of the Gastroteca.cat portal.