First New Oil Market in Barcelona

Prodeca and the Department of Agriculture, Livestock, Fisheries and Food are launching the first New Oil Market, a fair held from 21 to 23 November 2025 in Barcelona's Plaça de Catalunya. The event is a strategic bid to give visibility to Catalan extra virgin olive oil (EVOO) and bring it closer to the public as part of the Catalonia World Region of Gastronomy 2025 distinction.

The market is created to be a benchmark showcase for Catalan EVOO. The aim is to promote its quality and distinctiveness, encourage its consumption all year round and strengthen the link between producers and urban consumers. It also seeks to bring the product to new audiences, especially young people, at a key moment for the international recognition of Catalan cuisine. 
 

REGISTRATION for the new oil market

An innovative event in the heart of the city

For three days Plaça de Catalunya will become an open, free fair space. Besides direct sales, visitors will find educational and culinary activities designed to showcase the properties and versatility of extra virgin olive oil.

The programme offers something for everyone: food trucks serving Catalan cooking made with local, seasonal produce, a tasting area with tables and chairs, a Catalan wine bar and a cookery classroom with live demonstrations showcasing the use of EVOO in cooking. 

An opportunity for companies

The New Oil Market is an opportunity to strengthen the relationship between producers and the public. Dozens of Catalan producers will take part, offering the chance to buy new oil for the whole year with a home delivery service.

The event aims to support Catalan extra virgin olive oil producers, giving them a space to present and sell their products directly in one of Barcelona's most emblematic settings. At the same time it brings "liquid gold" to the wider public, who can discover its richness and diversity, strengthening the connection between territory, gastronomy and society.