The Department of Agriculture, Livestock, Fisheries and Food - Prodeca is organising the participation of Catalan companies in Mercat de l'oli nou 2025, held in Barcelona from 21 to 23 November 2025.

WHAT IS MERCAT DE L'OLI NOU?

The first edition of a market fair open to the public, with free admission, in Plaça Catalunya, an emblematic spot in central Barcelona, where Catalan extra virgin olive oil producers will be able to sell directly.

In addition to the exhibition area, the fair will include:

• A catering area with food trucks serving Catalan cooking with local, seasonal produce
• An area with tables and chairs suitable for eating
• A bar serving Catalan wines
• A cooking room with gastronomic demonstrations showcasing Catalan extra virgin olive oil over the 3 days of the fair

AIMS OF THE FAIR

• Promoting the quality of Catalan extra virgin olive oil
• Encouraging people to buy oil for the whole year
• Strengthening the link between producers and urban consumers
• Giving the product recognition within the Catalonia, World Region of Gastronomy 2025 framework
• Attracting new audiences and focusing on young people

CONDITIONS OF PARTICIPATION AND ADMISSION CRITERIA

The market is aimed exclusively at Catalan extra virgin olive oil producers meeting the following conditions:

• Preferably offering a home delivery service for orders placed
• Having their own payment system for sales and tastings
• Accepting the image, set-up and signage conditions set by PRODECA
• Meeting the sustainability and material reuse criteria set by the organiser.

There are 50 exhibitor places available.

• Companies interested in taking part must complete the registration form and send it to PRODECA together with proof of payment.
• Selection will be in order of registration until the available stands are filled.
• Spaces will be allocated by public draw.
• If demand for spaces exceeds supply, PRODECA will apply the order of registration and corresponding payment.

COST OF PARTICIPATION

• Individual 6 m2 space: €475 + 21% VAT (€574.75)*

*A special price because this is the first edition and the event forms part of Catalonia, World Region of Gastronomy 2025.

Companies may apply for only one space. If interested in two spaces, this must be stated when completing the registration form. The allocation of double spaces will depend on availability and will be decided once the registration period closes.

WHAT DOES PARTICIPATION INCLUDE?

Each producer will have a space inside a marquee with 5 linear metres of frontage, equipped with:

• Wooden counter
• Display shelving
• Lockable cupboard
• Chalkboard for prices
• Stool
• Corporate signage
• Custom fascia with the company name
• Access to a shared storeroom
• Water point and basic services
• Sockets and LED lighting

In terms of communication, participating producers will enjoy:

• Visibility under the "Catalonia, World Region of Gastronomy 2025" banner
• Promotion on social media, in the press and through institutional channels
• A presence in graphic materials, posters and the fair map
• Logistical support and personalised assistance before and during the fair

Exhibitors may use their own promotional materials (vinyls, roll-ups, signage, etc.) provided they do not alter the overall look of the stand and they inform PRODECA in advance, bearing the installation costs.

If an exhibitor needs extra furniture or other services not included in the conditions of the call, they must arrange and pay for them.

Each company is responsible for hiring fridges and/or other electrical appliances if needed.

Any extras companies bring to the fair, whether furniture, services or electrical appliances, must be notified to PRODECA well in advance. If PRODECA has no record of these items and they cause any kind of problem on site, the company must remove them.

Set-up and placing of samples on the stands will take place on Friday 21 November and dismantling may begin on 23 November, once the fair has ended and following the organisers' instructions.

APPLICATION AND PAYMENT DEADLINE

• Closing date for applications: 30 September 2025

A company will be considered admitted once it has sent the duly completed participation application and paid the participation fee: €475 + VAT (€574.75).

Companies must state the following as the transfer reference: MERCAT DE L'OLI 2025

Once admitted, if the company withdraws it will forfeit 100% of the amount paid. PRODECA reserves the right to assess the reasons the company gives for cancelling its participation and to refund a percentage of the amount paid.

If for any reason the event has to be cancelled, PRODECA will refund companies the registration amounts paid, with no right to claim any additional sum.

TRANSFER REFERENCE

If payment is made by bank transfer, the following must be given as the reference: MERCAT DE L'OLI NOU 2025

TRANSPORT OF SAMPLES

Transport and receipt of samples is at the expense and responsibility of the exhibiting company.