Success strategies

The Catalan agri-food sector is made up of a lot of companies that work to differentiate themselves and position themselves in the local and national market with quality products and innovative strategies. From Prodeca, we present some success stories with the aim of serving as inspiration and motivation for our agro-industry. 

OLIBA GREEN BEER: the world's first green olive beer

OLIBA Green Beer is known as the world's first green olive beer. With an innovative brewing process and a brand concept rooted in the Mediterranean Diet, it has made a strong entry into the domestic and international beer markets. It is already present in several countries and is consolidating its strategy of agreements to reach new markets.

GLASS CANNED WINE: the canned wine conquering the world

Glass Canned Wine has innovated with its canned wines from the Penedès. This new dimension in packaging has given the product greater versatility, through a strategy built entirely on standing out through the container while remaining recyclable and environmentally sound. The company has won several international awards for both its packaging and the quality of its wine, and has made a strong entry into the domestic and international markets.