CATALAN WINES MASTERCLASS SPARKLING WINES

Prodeca - the Department of Agriculture, Livestock, Fisheries and Food - together with the Government of Catalonia's Delegation in Germany - Department of the European Union and External Action, are organising in Berlin (Germany) a masterclass on Catalan sparkling wines, as part of the Sommelier Union Deutschland's annual meeting in Berlin, led by sommelier Yvonne Heistermann, president of the Sommelier-Union Deutschland and a leading figure in international wine education and outreach.

The main aim is to position and give visibility to Catalan sparkling wines among a trade audience in the German market, made up of importers, distributors, restaurateurs and sommeliers. The activity seeks to generate new business opportunities and consolidate the presence of Catalan sparkling wines in this strategic market.

DESCRIPTION OF THE ACTIVITY

The masterclass will take place as part of the 6th Sommelier Campus 2025 meeting, organised by the Sommelier Union Deutschland, which brings together more than a hundred sector professionals each year.

The activity will include a tasting of 9 Catalan sparkling wine references from 9 different wineries, led by sommelier Yvonne Heistermann.

The session will be accompanied by informational materials and will be promoted beforehand and afterwards through trade channels and sector magazines such as Meiningers Sommelier.

• Date: 23 June 2025
• Time: 10:30 to 11:30
• Venue: Hotel Meliá, Friedrichstrasse 103, 10117 Berlin
• Expected attendees: 40-50 sector professionals
• Attendee profile: Importers, distributors, restaurateurs, sommeliers and opinion leaders from the German market
• Winery presence: No winery representation is expected

WHO IT IS AIMED AT

Companies meeting the following requirements may take part in this activity:

• Catalan sparkling wine companies with a presence in the German market through an importer
• Sending the technical data sheet of the sparkling wine to be presented

The 9 selected wineries must:

• Complete a form with information on the winery's presence in the German market (location of the product, percentage of sales going to that market and the importer's contact details).
• Send 4 bottles of the product, through their importer, to:

Hotel Meliá Berlin
Friedrichstr. 103
10117 Berlin

Delivery can be made between 16 and 20 June 2025.

Contact person: Lydia Knuth (Sommelier Campus).

The wines will be selected in order of registration by sommelier Yvonne Heistermann, who will assess suitability and quality criteria, aiming to represent the diversity of Catalan sparkling wines.

Once selected, the company only needs to supply the product for the tasting, with no other logistical or financial obligation.

COST OF PARTICIPATION

Prodeca covers the costs of organising this promotional activity and there is no cost for the participating companies.

DEADLINES

• Closing date for applications: 23 May 2025
• Notification of selected companies: 31 May 2025
• Deadline for sending samples: 16 to 21 June 2025