PRODECA drives agri-food internationalisation at a professional networking event

PRODECA's director, Dèlia Perpiñà, took part today in the Agri-food Sector Financing and Grants Day, organised by the Foodtech & Nutrition Hub, run by REDESSA and Reus Town Council, at Fira Reus. The event brought together more than a hundred agri-food professionals to explore new opportunities for economic and financial support for companies in the sector.

The Secretary for Food of the Government of Catalonia, Rosa Cubel, gave the institutional welcome and handed over to Prodeca's director, Dèlia Perpiñà, who highlighted PRODECA's strategic role in guiding Catalan agri-food companies towards international markets. "Internationalisation is no longer an option but a necessity. Catalonia has a strong, diverse agri-food sector with great global reach, and at PRODECA we work to establish it as a benchmark in overseas markets", she said.

During her talk Perpiñà shared the agri-food sector's main figures, , which in 2024 set a record for exports, topping €15.7 billion, up 2.61% on the previous year. "This sustained growth consolidates Catalonia as a key player in international markets, with exceptional adaptability and competitiveness", he added.

Likewise, she highlighted the contribution of agri-food companies in the Reus area, whose exports grew 7.42%, above the Catalan average. "The sector's resilience and dynamism in our comarques clearly show how internationalisation becomes a lever for growth and competitiveness", she stressed.

Perpiñà explained the tools and services PRODECA makes available to companies to ease their access to international markets, including the International Buyers Programme, participation in strategic fairs, promoting Catalan products in key markets and the Catalan Food Network. She also stressed the importance of training and mentoring, with initiatives such as seminars on export procedures and international labelling, as well as strategic support tools such as EVA and the Prodeca Export Test.

"Competing internationally requires strategy, knowledge and partnerships. At PRODECA we are the Catalan agri-food sector's trusted partner for opening doors and turning opportunities into commercial reality", she concluded.

The day ended with a networking space where attendees could exchange views with sector experts and clear up questions about the various grants and support tools available. With this participation PRODECA reaffirms its commitment to the internationalisation and sustainable growth of the Catalan agri-food sector.