COMMERCIAL PROMOTIONAL CATALOGUE IN THE UNITED KINGDOM
CONTACT PERSON
For more information and clarifications, please contact:
Rosalba Arrufat
rarrufat@gencat.cat
675 78 32 96
Anna Pozdniakova
apozdniakova@gencat.cat
The Department of Climate Action, Food and Rural Agenda - PRODECA, in coordination with the Government of Catalonia's Delegation in the United Kingdom, plans to begin during the second half of the year a round of contacts with potential customers in that market to set up a product-offer circuit and the possibility of virtual meetings between Catalan agri-food companies and potential buyers.
In order to help the information reach as many potential buyers in the United Kingdom as possible, the aim is to produce a catalogue of Catalan agri-food products to serve as a trade promotion tool in that market.
WHO IT IS AIMED AT
The promotional catalogue is open to Catalan food and drink companies interested in entering the United Kingdom market or in expanding the geographical reach of their presence there.
Companies taking part in the promotional catalogue must comply with United Kingdom marketing regulations and hold UKCA marking (the equivalent of the European CE mark).
ORGANISATION OF THE ACTIVITY
Catalan companies meeting the above requirements that are interested may:
- Register to take part in the selection of companies appearing in the catalogue.
- Catalan companies must send a completed form that Prodeca will provide, with data for the catalogue and general data (not for publication in the catalogue).
- Selection will not be made in order of registration, but on the basis of fit with consumer trends in these countries' markets and the greatest commercial opportunity, as there is a limit on the number of companies per product category that can appear in the catalogue.
- Prodeca will present the catalogue to potential buyers. Once a buyer's interest in a company is confirmed, Prodeca will arrange the contact so that the virtual meeting can take place. Where necessary, the Catalan company must send samples (at its own expense) as requested by the buyer.
NOTE: appearing in the promotional catalogue does not guarantee meetings, as this depends on the buyers' interest.
COST OF PARTICIPATION
- Prodeca covers the costs of taking part in the catalogue, as well as coordinating and supporting any meetings.
REGISTRATION AND DEADLINES
- Deadline to register for the catalogue: 24 March 2023
- Deadline for sending all the required information: 30 March 2023.
Once registered, companies will receive a form with all the information required to appear in the catalogue (company and product description), logo and photographs. A selection will be made and, once it is confirmed that all requirements are met, their inclusion in the catalogue will be confirmed.