Participatory online workshop with the aim of promoting agri-food innovation in both products and services. 

The workshop will have a theoretical introduction followed by a participatory dynamic and will provide participants with tools to stimulate their creativity while exemplifying it through an emblematic product of the "Mediterranean Diet". This workshop is part of the activities co-financed by the projectMD.net: When brand meets people' which aims to promote product and service innovation to potentially help sell better.

DATE AND TIME

In order to enable greater participation of small groups, the same workshop will be repeated on three occasions (date to be chosen at the time of registration):

Friday, March 26 
12 p.m. - 12.45 p.m

Monday, March 29
10 a.m. - 10.45 a.m

Wednesday, March 31
4 p.m. - 4.45 p.m

TEACH THE WORKSHOP 

Alicia Foundation

OBJECTIVE

• Show the possibilities of innovation that can exist in the agri-food sector. 
• Encourage the creativity of the participants through a practical case.

CONTENT

• Brief presentation of the projectMD.net: When brand meets people'
• Theoretical exposition
• Participatory dynamics
• Final discussion, sampling and conclusions

WHO IS IT ADDRESSED TO?

• Primary sector producers
• Small agro-food processors
• Professionals in the restaurant/agritourism sector

COST AND CONDITIONS OF PARTICIPATION

Free workshop.  

The three sessions are limited to a maximum of 30 participants.

To participate in the workshop you must register in advance and receive the confirmation email.  

Registered people will receive the link to connect to the workshop two days before the session.