The 10th Benvinguts a Pagès La Festa takes place on 4 and 5 October and registration is now open for agri-food companies

On 4 and 5 October a new edition takes place of Benvinguts a Pagès La Festa, the open-doors weekend at agri-food farms across Catalonia, now in its tenth year.

The Producer and processor companies interested in taking part can now register through the online form available at benvingutsapages.cat. Anyone wishing to organise an activity linked to the territory and local food can also sign up.

At Benvinguts a Pagès La Festa, farmers, livestock breeders and fishers show visitors their work to encourage direct buying and champion the primary sector's role. It also offers a tourism experience around the visits, builds rapport between producers, restaurateurs and consumers and brings the urban world and farming closer together.

The final programme, bookable from July, is complemented by local restaurants recommended by the participating producers, special rates at rural accommodation and a programme of leisure activities across Catalonia.

With more than 40,000 visitors in the previous edition, Benvinguts a Pagès La Festa it has established itself as a benchmark initiative for giving visibility to the work of Catalan farmers, encouraging sustainable tourism and strengthening the link between the territory, producers and consumer families.

What's new in 2025: new tools to consolidate the agritourism offering

The 2025 edition of Benvinguts a Pagès La Festa falls within the recognition of Catalonia as World Region of Gastronomy 2025 and reaffirms its commitment to promoting the Catalan agri-food sector, encouraging local consumption and connecting the rural and urban worlds.

A notable new feature this year is a mentoring programme for 90 farms aimed at professionalising their existing agritourism activity, structuring an attractive, memorable product and improving promotion and marketing processes.

The project also has a new interactive guide designed to give visibility to the participants and make promotion easier. It includes more than 100 visits and agritourism experiences organised into 16 routes covering Catalonia's 43 comarques, and brings together farms, restaurants, accommodation, complementary activities and cultural and scenic recommendations. It also offers practical information tailored to different audience segments.

Discover Benvinguts a Pagès Tot l’Any

Benvinguts a Pagès also has a year-round offering, with more than a hundred farms across Catalonia. Through the website benvingutsapages.cat/tot-lany, visitors can book their visit and plan their stay, combining it with restaurants and accommodation taking part in the project.

On Benvinguts a Pagès

Benvinguts a Pagès La Festa is an a national initiative run by the Government of Catalonia and coordinated by the Department of Agriculture, Livestock, Fisheries and Food (DARPA) — through Prodeca— and the Department of Business and Labour — through the Catalan Tourist Board. The project is run in collaboration with CCMA (Club Súper 3), Barcelona City Council, the Catalan Youth Agency, the comarcal councils, DARPA's comarcal offices, tourism consortia and offices and other organisations and associations working to raise the profile and promote the primary sector.