Basic information
16.30 - 18.00h
Formació en línia
(YouTube)
Contact
Eva Castro
Project Files
COST
La inscripció a la formació és gratuïta.
Online training program
Retransmissió
A course designed to offer a complete overview of the legal, cultural and logistical requirements for successfully starting and sustaining business in the United States, a highly competitive market with major opportunities for Catalan agri-food products. We will also look at the possible impacts of Donald Trump's election as US president and his likely tariff policies, to understand how they may affect trade relations and export strategies.
CONTENT
- The agri-food market in the United States.
- The size and features of the US agri-food market.
- Consumption trends.
- Niche opportunities for Catalan products.
- The impact of the Trump presidency.
- US import regulations.
- General requirements for exporting food products (FDA, USDA).
- Customs procedures and logistics.
- Labelling and required certifications.
- Market access strategies.
- Distribution channels: retail vs. foodservice.
- E-commerce and its growing importance in the agri-food sector.
- Marketing strategies: how to position Catalan products in the market.
- Doing Business in the US - the main do's and don'ts.
- Prodeca activities in the United States.
