We launch the "El teu comerç et porta a pagès" campaign

From 20 to 30 May, shopping at Barcelona's municipal markets comes with a prize. The campaign "El teu comerç et porta a pagès" invites customers to discover the quality of local agri-food products while having the chance to win a weekend rural stay as part of the "Benvinguts a Pagès" celebration.

The initiative, run by Prodeca and various stalls in the Comerç Verd programme of Barcelona's municipal markets, with the support of the Joint Office for Sustainable Food (OCAS), champions Catalan farming and the rural world, the markets as promoters of local agri-food sales and their commitment to food sovereignty, and the importance of eating sustainable food for people's health, the planet's health and the care of the territory.

Over the 11 days of the campaign, customers at Barcelona's municipal markets will find stalls with posters bearing the slogan "El teu comerç et porta a pagès". These stalls are part of the Comerç Verd programme and sell agri-food products from producers taking part in "Benvinguts a Pagès", Prodeca's project opening the doors of farming to the public. For purchases over €10 of produce direct from farmers and fish markets, customers receive a ticket explaining how to fill in an online form with their contact details, used only to let them know if they win.

The prize consists of a free full-board rural stay for four people, including visits to farms and livestock holdings. Three will be drawn among all participants and must be enjoyed on the weekend of 1 and 2 June, when the annual "Benvinguts a Pagès" celebration takes place, the celebration in which farmers open the doors of farms, agricultural spaces and workshops to the public, from the Pyrenees to the Terres de l'Ebre. The winners will be able to visit these farms to discover where food comes from and the daily work of small-scale farming.