CATALAN FOOD SHOWCASE - GERMANY
CONTACT PERSONS
If you have any questions or need further information, please contact:
Rosalba Arrufat
675 78 32 96
rarrufat@gencat.cat
Anamaria Trifu
677 07 20 22
atrifu@gencat.cat
Anna Pozdniakova
695 56 09 75
apozdniakova@gencat.cat
Prodeca - DACC is organising an event in Berlin to promote Catalan products and cuisine on 23 November, as part of its marketing activities in the European market, with the aim of positioning Catalonia and the Catalan agri-food products present in the German market
DESCRIPTION OF THE EVENT
The Catalan Food Showcase is a event promoting Catalan cuisine and agri-food products present in Germany, as well as positioning the "Catalonia, where food is culture"
How will we do it?
By building B2B relationships with key opinion leaders such as journalists and content creators, securing press and online coverage, and making new contacts with potential buyers.
Planned structure of the event (17:30 to 20:30)
- Reception
- Official welcome
- Catalan Food Experiences Workshop Hour: guests will have the chance to visit 4 different gourmet workshops/experiences and get to know some Catalan products
- Live Catalan show cooking and a tasting-format dinner
- End of the event and handing out of goodie bags
What participation includes
- Prodeca purchases the product from your importer
- Inclusion of the company logo on all branding materials
- A mention in all press materials distributed by our agency before and after the events
- Product display on the shelving set up in the event space
- The option to add product to the attendees' goodie bags
- A list of attendees' contact details (subject to data protection approval)
WHO IT IS AIMED AT
The companies with representation and products present in the German market can take part in this activity, aimed at specialist food press, opinion leaders and trade audiences
To do so, please complete the registration form, stating which product(s) you are selling in Germany and to which importer before Friday 20 October.
The event organisers will select the companies that will ultimately take part, based on criteria of demand and product suitability.
COST OF PARTICIPATION
- Prodeca covers the costs of organising this promotional activity and there is no cost for the participating companies.
Once a company is selected to take part, our communication and marketing agency will purchase the chosen products from your importer, so it is essential that the products are already in Germany.