eBUSINESS WITH HYUNDAI GREEN FOOD

In the current international context, Prodeca has begun a round of agreements with international retail chains to set up a circuit of product offerings and virtual meetings with Catalan companies. On this occasion the proposal is to connect Catalan food producers with Hyundai Department Stores, and this will continue with other retail chains during 2021.

Hyundai Green Food is owned by the well-known Korean car brand Hyundai Motor Group. Hyundai Green Food leads the food sector in the Korean market, importing and distributing not only to Hyundai Department Stores but also to Hyundai's home shopping channel, Hyundai e-commerce, Hyundai Outlet and hotels. It also distributes through the Korean market's most powerful channels and is the leading catering operator in Korea.

WHO IT IS AIMED AT

Participation is open to Catalan food and drink producers and processors meeting the following requirements set by Hyundai Green Foods:

• Quality products
• Elegant, sophisticated product packaging
• A company with history and tradition
• Products with a shelf life of at least 12 months

* Companies from all sectors may register, as Hyundai is open to new products, except any kind of alcoholic drink (wine, cava, sparkling wine, spirits, etc.).

** Cured meats must be approved for the Korean market.

ORGANISATION OF THE ACTIVITY

Interested Catalan companies meeting the above requirements may register to take part in the selection of companies that will meet Hyundai's buyers.

Catalan companies must send a completed form provided by Prodeca, along with their product catalogue in English so Hyundai can assess its viability.

Once the buyer's interest is confirmed, the meeting will be scheduled and held on a digital platform, with a consultant/local representative contracted by Prodeca present.

Meetings will last around 30 minutes.

If, once the date and time of the meeting with the relevant buyer have been agreed, the participating company does not attend, Prodeca does not undertake to arrange a new meeting date. If it is the buyer who is unable to attend, Prodeca will arrange a new proposed meeting.

The meetings will be held in English.

If samples are required, Prodeca will help coordinate transport, which will in any case be at the participating company's expense. 

No samples are expected to be sent before the meetings.

ABOUT HYUNDAI GREEN FOOD

Hyundai Green Food is owned by the well-known Korean car brand Hyundai Motor. It leads the food sector, importing and distributing not only to Hyundai Department Stores but also to Hyundai's home shopping channel, Hyundai e-commerce, Hyundai Outlet and hotels. It also distributes through the Korean market's most powerful channels and is the leading catering operator in Korea.

Founded in 1968, it has spent more than 40 years working on product excellence to meet the needs of its most demanding customers.

PARTICIPATION PRICE

Taking part in the company selection is free of charge.

Selection by Hyundai and the coordination of the meeting, with subsequent support, are also free of charge.

REGISTRATION AND DEADLINES

Companies interested in the eBUSINESS WITH HYUNDAI activity must complete the registration form. There is no registration deadline, as contact with the buyer is ongoing throughout 2021.

A company will be considered admitted once it has sent the duly completed participation application.

Once registered, participating companies will receive a form requesting all the information needed about the product and a description of the company. They will also be asked to send their product catalogue in English as soon as possible.