Basic information
10:00 - 11:30h
Formació en línia
(YouTube)
Contact
Eva Castro
Project Files
COST
La inscripció a la formació és gratuïta.
Online training program
A session aimed especially at SMEs, micro-SMEs and small producers, with the aim of boosting their commercial strategy. During the session we will go through all the key processes for commercial success: product conceptualisation, brand positioning, sales network, marketing and communication, among others.
CONTENT
- Product strategy: sales pitch and catalogue.
- Pricing strategy: how to set the price for our product.
- Distribution strategy: who our target audience is and how to reach them.
- Communication strategy: the image to project, advertising and sales activities.
