10.27.22
Berlin celebrates the Castanyada with Catalan food and culture centre stage
On Saturday 29 October, Berlin will hold a very special Castanyada. PRODECA and the Catalan Government Delegation to Germany, in collaboration with the gourmet food shop and tapas bar El Colmado, are organising a day to discover and enjoy Catalan food and culture. In an example of how food is woven into Catalan culture, the event will include tastings of typical Catalan products and dishes (panellets, chestnuts and other sweets) and a performance by the Castellers de Berlin human-tower team.
The Castanyada celebration forms part of the "Berlin trifft Katalonien" (Berlin discovers Catalonia) initiative, a six-week food promotion at the El Colmado venue featuring the participation of 15 Catalan companies showing more than forty food and drink lines.
On El Colmado's shelves German consumers will be able to buy products such as bomba rice from the Ebro Delta, L'Escala anchovies, catànies, a selection of Catalan cheeses and cured meats, nuts, allioli and DOP Siurana extra virgin olive oil, as well as more than ten Catalan wines and cavas from various designations of origin including D.O. Alella, D.O. Catalunya, D.O. Terra Alta, D.O. Penedès and D.O. Cava.
Participating Catalan companies:
- Aceite Escornalbou – Olive oil - Riudecanyes (Baix Camp)
- Anxoves Fill de J. Callol I Serrats – Fine Food - L'Escala (Alt Empordà)
- Bodega Ca N'estruc – Wine - – Esparreguera (Baix Llobregat)
- Bodega Casa Mariol – Wine - Batea (Terra Alta)
- Bodega Celler Jordi Lluch – Wine - Sant Quintí de Mediona (Alt Penedès)
- Bodegas Roura – Wine - Alella (Maresme)
- Bodegas Torelló – Wine - Gelida (Alt Penedès)
- Bombons Cudié – Sweets - Vilafranca del Penedès (Alt Penedès)
- Celler Capçanes – Wine - Capçanes (El Priorat)
- Embotits Mitjans – Cured meats - Olèrdola (Alt Penedès)
- Espinaler – Fine Food - Vilassar de Mar (El Maresme)
- Formatges Betara – Cheeses - Perafita (Osona)
- Fruits Secs Torra – Nuts - Jorba (L'Anoia)
- Galetes Trias – Fine Food - Santa Coloma de Farners (La Selva)
- Molí de Rafelet – Rice - Deltebre (Baix Ebre)
"Berlin trifft Katalonien" aims to let the German public taste and buy Catalan produce directly, and is complemented by several activities aimed at trade audiences.
On Tuesdays 8, 15 and 22 November there will be exclusive Catalan wine tastings for German distributors, importers and sommeliers, led by sommelier Daniel Zarazaga.
The promotion of Catalan agri-food products in Berlin will end on 29 November with a weekend of Catalan food tastings.
Katalonien, Wo Essen Kultur ist: promoting Catalan food in Germany
In line with its aim of guiding agri-food companies in their international expansion, PRODECA has a network of professionals experienced in the sector across various strategic markets. Following the agreement between the Department of Climate Action, Food and Rural Agenda and the Department of Foreign Action and Open Government, agri-food officers joined the Catalan government's delegations in Mexico, Germany, the United States and the United Kingdom during 2021.
The promotion of agri-food companies and products in Germany is carried out under the agri-food brand Katalonien, Wo Essen Kultur ist (Catalonia, where food is culture), which strengthens the positioning of Catalan agri-food production and cuisine and gives them a consistent communication identity both at home and abroad.